Pentax HD FA 70-210mmF4ED SDM WR lens is announced in Japan. Read More »
HD PENTAX-D FA 70-210mmF4ED SDM WR Lens Announced
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Tokina atx-m 85mm F1.8 FE Lens Announced, Priced $499, Available for Pre-Order
Tokina has just officially announced the new Tokina atx-m 85mm F1.8 FE lens for full-frame Sony mirrorless cameras. It is a medium telephoto lens, featuring 10 elements, one of which is ‘SD’ low-dispersion, an STM motor for ‘quite and speedy’ autofocus and with all autofocus functions of Sony cameras, a minimum focus distance of 0.8m and a max magnification of 0.13x. This new lens costs $499, first available for pre-order at B&H/ Adorama. Read More »
Hasselblad XCD 45mm F4 Lens Announced, the World’s Smallest, Lightest AF Medium Format Lens
Swedish Hasselblad has just launched a new lens for the X1D/X1D II that it claims is the smallest and lightest AF lens for a digital medium format camera. The XCD 4/45P measures 47mm in length and weighs 320g (0.7lbs). Providing the same coverage as a 35mm lens on a full-frame sensor, this new lens has a maximum aperture of F4. Read More »
Hot Deal: Tokina 14-20mm f/2.0 AT-X Pro DX Lens for $399!
Super Hot Deal!!! Adorama has a great deal on Tokina AT-X 14-20mm F2 PRO DX lens for only $399, available for Nikon DX and Canon EOS mounts. This is $100 cheaper than regular! Read More »
Sigma 24-70mm F2.8 DG DN Art Lens to Start Shipping in Febuary
After the Sigma 24-70mm F2.8 DG DN Art lens was officially announced for Sony Full Frame and Panasonic/Leica/Sigma L-mount, the pre-orders of this lens were much higher than expected, so B&H and Adorama will start shipping Sigma 24-70mm F2.8 DG DN Art lens from February 2020.
Tokina atx-m 85mm f/1.8 FE Lens to be Announced Soon, Priced Around $500 !
A new Tokina lens is coming! According to the latest rumors from NC, Tokina will soon announce a new atx-m 85mm f/1.8 FE lens for Sony E-mount mirrorless cameras. The Japanese price for this lens is JPY 54,600, so the US price around $500. This new lens is expected to be officially announced in February. Read More »
Fujifilm GF 45-100mm F4 Lens to be Announced in Late January
A new Fujifilm lens is coming! According to the latest rumors from Fujirumors, Fujifilm GF 45-100mm f/4 lens will be announced in late January. Read More »
Canon RF 70-400mm F4.5-5.6L IS USM Lens to be Announced in 2020
Canon RF 70-200mm f/2.8L IS USM Lens (Amazon)
After Canon RF 70-200mm f/2.8L IS USM Lens (Amazon/ B&H/ Adorama) was officially announced in October 2019, a new RF zoom lens is coming! According to the latest rumors from CR, Canon is now planning to announce Canon RF 70-400mm f/4.5-5.6L IS USM lens sometime this year. Read More »
Hot Deal: Sigma 40mm f/1.4 DG HSM Art Lens for $999 ($400 Off)!
Super Hot Deal!!! Today, B&H has a great deal on Sigma 40mm F1.4 DG HSM Art Lens for only $999! This is $400 cheaper than regular, available for Canon EF and Nikon F mounts. It is still sold for $1,399 at Amazon/ Adorama. Read More »
Nikon NIKKOR Z 70-200mm F2.8 VR S Lens Announced, Priced $2,596.95, Available for Pre-Order
Along with Nikon AF-S Nikkor 120-300mm F2.8E FL ED SR VR Lens (B&H/ Adorama), Nikon has just announced Nikon Nikkor Z 70-200 F2.8 VR S lens. It is a versatile tele-zoom with up to 5 stops of shake reduction featuring aspherical, ED and a SR elements as well as Nikon’s Nano Crystal and Arneo coatings, focus distance of 0.5m at wide-angle 1.0m at telephoto, weather-sealed and a fluorine coating on the front element to resist water and fingerprints. This new lens costs $2,596.95, first available for pre-order at B&H/ Adorama. Read More »