Author Archives: admin

Leica APO-Summicron-SL 50mm F2 ASPH Lens Announced, Priced $4,495, Available for Pre-Order


Leica has just officially announce the Leica APO-Summicron-SL 50 mm f/2 ASPH lens. It is a bright prime lens designed for full-frame L-mount mirrorless cameras. The f/2 maximum aperture balances speed with overall weight and size, resulting in a portable form factor that can excel in available light conditions. This new lens costs $4,495, first available for pre-order at B&H/ Adorama. Read More »

Standard Lens: 5 Reasons to Have

Peter Forsgård:

A standard lens is very important for learning photography. In this video, I will go through 5 things why you should have a standard lens for your camera. I use Olympus gear and the examples are from both the M.Zuiko Olympus 25mm f1.2 Pro and M.Zuijko Olympus 25mm f1.8 lenses….

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Sony FE 600mm f/4 GM OSS Lens First In Stock at Amazon!


Good News!!! The newly announced Sony FE 600mm F4 GM OSS lens is now first in stock at Amazon! It is a super telephoto lens for the full-frame mirrorless camera, featuring three fluorite, one ‘extreme aspherical’ and three ED elements and two ‘XD’ linear auto-focus motors, a Nano AR coating, a fluorine coating,  an 11-blade aperture, a minimum focus distance of 4.5m and a maximum magnification of 0.14x. There is only a few left. Just be quick! Read More »

Best Lenses for Sony A7R IV


Sony announced the new Sony a7R IV mirrorless camera (AmazonB&HAdorama) in July 2019.  It is the fourth edition of the Sony a7R, which now comes with an updated 61MP Exmor R BSI CMOS sensor and BIONZ X image processor to render crisp and smooth images including the new UXGA (Ultra-XGA) OLED Tru-Finder, which has 5.76 million dots for enhancing details, brightness, and contrast. Below are the top recommended lenses for Sony a7R IV. You can choose one or more lenses for your Sony a7R IV.

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