Panasonic LUMIX S 50mm F1.8 Lens Announced, Priced $447.99, Available for Pre-Order

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Panasonic has just officially announced the new Panasonic LUMIX S 50mm f/1.8 lens. It is a prime lens for the full L-mount system developed in partnership with Leica and Sigma, featuring nine elements, including ED, UHR and aspherical glass,  a linear motor. The minimum focus distance is 0.45m (17.7″), while the maximum magnification is 0.14x. The 50mm F1.8 is weather-sealed and freezeproof to -10°C/+14°F.

This new lens costs $447.99, first available for pre-order at Amazon/ B&H/ Adorama. Read More »

Sony FE 28-75mm F2.8 Lens to be Announced

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Sony’s FE 28-75mm F2.8 lens is coming. According to the latest rumors from SAR, Sony is planning to launch Sony FE 28-75mm F2.8 lens in the next month to compete with Tamron 28-75mm F2.8 Di III RXD lens  and Sigma 28-70mm F2.8 DG DN Contemporary lens. Read More »

Fujifilm GF 80mm F1.7 R WR Lens In Stock & Shipping

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Good News!!! The newly announced Fujifilm GF 80mm F1.7 R WR Lens (Amazon/ B&H/ Adorama) is now first in stock and shipping in most US stores.  It is a 63mm-equivalent lens for the company’s medium format system, featuring 12 elements in 9 groups, with both aspherical and super ED glass. The minimum focus distance is 70cm (27.6″) and the max magnification is 0.15x. It is weather-sealed, with a fluorine coating to keep water and grime off of the front element. 

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