Should I wait for Black Friday to buy a Sony 24-70mm GM II?

Question

Im so ready to finally pull the trigger on the Sony 24-70mm f2.8 GM II for my upcoming wedding gigs in October. Ive been saving up forever and my current kit lens is literally falling apart. The thing is, Black Friday is coming up in a couple months and part of me is wondering if I should wait it out to save a few bucks or if high demand lenses like this never actually go on sale anyway. Im working with a strict two thousand three hundred dollar limit so every little bit counts. Should I wait it out or just buy it now?

RonaldRof · Accepted Answer

Regarding what #7 said about "TL;DR: dont wait for sales on glass like..."I wanted to add some perspective from shooting outdoor weddings in rough weather. Gear reliability is everything when you are dealing with sudden rain or coastal humidity during peak reception hours.Sony FE 24-70mm f2.8 GM II: Super sharp and weather-sealed properly, but you are paying top dollar for retail. Pros are unmatched AF speed and weight savings; con is the massive upfront cost hitting your limit.Sigma 24-70mm f2.8 DG DN Art II: A solid alternative that leaves plenty of room in your budget for other gear. Pros are incredible sharpness and savings; con is slightly different rendering compared to Sony's color science. If your current lens is dying right before October, don't gamble on a Black Friday miracle discount that might not even happen. Pick up the Sony FE 24-70mm f2.8 GM II now so you can test it thoroughly before your first gig. You dont want weather sealing failing on a wedding day because you tried to save fifty bucks on a bundle.

Danielkepsy · Answer

Honestly, you shouldn't wait if your current glass is literally falling apart right before wedding gigs. G-Master glass almost never sees deep discounts during holiday sales anyway.

Peak wedding season is happening now

Rental costs add up fast if your backup fails

Small savings arent worth losing paid gigs Grab it now and start making money with it.

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Should I wait for Black Friday to buy a Sony 24-70mm GM II?