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Panasonic Lumix S 70-300mm F4.5-5.6 MACRO O.I.S. Lens Announced, Priced $997.99, Available for Pre-Order

Panasonic has just officially announced the new Panasonic Lumix S 70-300mm f/4.5-5.6 Macro O.I.S lens for L-mount bodies. Of its 17 elements, it sports one ultra extra-low dispersion, one ultra-high refractive index and two extra-low dispersion lenses. Its focus group is driven by a linear motor. The lens has a minimum focal length of 0.54m at its wide end and a max magnification of 0.5x at 300mm. This new lens costs $997.99 at Amazon /Adorama  and $1,249 at B&H. It will start shipping from April 18, 2021. Read More »

Fujifilm GF 80mm F1.7 R WR Lens Announced, Priced $2,299, Available for Pre-Order

Along with the new Fujifilm GFX 100S (Amazon/ B&H/ Adorama), Fujifilm also announced the new Fujifilm GF 80mm F1.7 R WR Lens. It is a 63mm-equivalent lens for the company’s medium format system, featuring 12 elements in 9 groups, with both aspherical and super ED glass. The minimum focus distance is 70cm (27.6″) and the max magnification is 0.15x. It is weather-sealed, with a fluorine coating to keep water and grime off of the front element. This new lens costs $2,299, first available for Pre-Order at Amazon/ B&H/ Adorama. Read More »

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